The automobile industry, Hyundai is the marv Albert - who is 14 years of doing business in the United States went from success to oblivion. In 1986, the South Korean company 166.882 cars were sold; a new brand and record sales. 264.282 approached to 1988. Then the problem started. Hyundai's first car, the Excel, was doing everything he could, but the engine didn't blew up when the bodies are rusty and conditioners. Hyundai has become synonymous with sales collapsed and nude shoes.
Since then, slog was difficult to move on. The line broke and the car models Hyundai Excel has expanded and less laborious to alleviate buyer's fears, the industry's longest powertrain warranties of 100,000 miles or 10 years.
Hyundai's strategy worked. Hyundai Motor America Robert Cosmai, vice president in charge of sales, "to reach our goal of 220,000 units sold in the year 2000, we're on our way," he said. "In the first six months of the year, Hyundai's sales last year compared to 74% and increased."
Still, only four vehicles - emphasis is a compact, Elantra compact three-door Tiburon and the mid-size Sonata - Hyundai's menu was mostly burgers and fries. In 2001, a new sport-utility vehicle with the launch of Santa Fe, which Hyundai hopes to add a Big Mac. President and CEO of the U.S. unit of Hyundai, Finbarr O'Neill, "no doubt about it, it really is taking the franchise in a new direction," he says.
Hyundai Santa Fe specifically for American tastes baked. O'Neill "this product was designed by California design studio," he says. "Directive of the European or Korean concept of how North Americans would look, rather than resulting in a design that originated in North America was to take."
In conclusion, O'Neill, "Toyota RAV4s and Honda CR-vs and Ford a little to the left to the right of kasifler mention" an outline SUV. "RAV4, CR-V and increasingly, the basics of the Santa Fe SUV such as a car, extreme "revised" comes from the Sonata platform. This SUV "crossover" category falls under; heavy duty off-roading do not make any claim for, but the SUV-looking tall station wagon which is more of an increasingly popular sub-categories.
In size, the Santa Fe slots between the Ford Explorer and Suzuki Vitara, CR-V and Ford Escape, while almost the same amount both wider interior gives you an edge in real estate. However, much heavier than most of the competition, the CR-V almost 500 pounds more than the 3700 that is scaled on a well-equipped version.
In the mode style, Santa Fe, puts too much distance between the crossover and classmates. He drove a Hyundai SUV to take two cans of defining a profile of a shape that will not be lost in a parking lot and was seated in. From the front of the hood, Santa Fe sport-sports sedan more than exceeded, with a snarly snout grill and fenders look fluffy gained. Hyundai, the rear shell forming a concave curve body and a sharper slope on the thin side, giving the SUV the most characteristic slab-sided, square-shaped refrained from the form. "Hey, what is this that says," a great look. Some of the roads around San Diego one afternoon on comments from the observers.
They're looking at the inside would be equally worried observers. Drunk control board, and many other SUVs of flat-panel, Pickup-Truck avoiding the appearance, smooth and fun. The controls are well located. The instruments are large and climate controlled central division radio and the mystery is simply processed and it doesn't. The Santa Fe seats are as comfortable as anything else in the class storage space, cup holders and power points have been allocated a sufficient share.
Our vehicle for normal driving trial an adequate combination, but who wants to make a two lane foresee the explosion of a power transition properly modified four-speed with a 185-HP V-6. The relatively heavy mass of Santa Fe receives a fee of here.
On the way to Santa Fe feels solid and rides as protected as can be expected for a SUV it's not that he's so much fun, but what do you mean SUVs? An upright front suspension and a semi-driving sedan with rear suspension drawer like extremely as they roam and roam and is leading trends on the steering wheel and without you are watching.
Some messy and uneven terrain filled with steep climbs and tight turns on the road to Santa Fe, gave a good edge by using the distance of 8.1 inches into the ground. Four-wheel drive system using a viscous connection between the front and rear differentials to the rear wheels when the fronts slip, and this conveys as much of 40 percent of available torque. December low none, however, has limited slip rear differential, mid-year will be added. Quiet and efficient, full transparency, it works.
Hyundai, 18.000 $ 23,000 $ in three versions that are priced between Santa Fe plans to offer. A basic model, 150 HP four sequential Manual gearbox and front-wheel drive comes with. One of Hyundai Santa Fes sold of this model to the calculation of the rest and expects five more fully-equipped GLS and LX are divided between the correction levels, and only the V-6, automatic transmission and four-wheel drive system will be available. .
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